Yerevan, Yekmalyan 1/1
Tel: 37444144904
Email: start@trigger.am
LUMIERE OPTICS
FULL-FUNNEL STRATEGY DEVELOPMENT
Visible Confidence
CLIENT GOAL

To increase Market Share among current consumers

To create demand among new users

TARGET AUDIENCE RESEARCH
Visible Confidence
CREATIVE CONCEPT BASED ON CONSUMER INSIGHT
Lumier's target insight is confidence, because it wants to be confident
  1. that the child would like wearing glasses
  2. that the gift is a nice one
  3. that the assortment is original
to trust the doctor and so on
SOCIAL MEDIA RESTART

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    FEED OFFER
    CAPTION GUIDE
    CONTENT AUDIT
    COLOR PALETTE
    Made on
    Tilda